Should Your Small Hotel Sign Up to TripAdvisor Instant Booking?
TripAdvisor’s offering for small hotels, called TripAdvisor Instant Booking, was recently released to 9 more English speaking countries. Before, TripAdvisor Instant Booking was only available in the...
View ArticleGoogle Shakes Up Mobile & Desktop: What It Means for Small Accommodation...
Google has been shaking up the travel space, yet again! This time, they made changes to their mobile and desktop interfaces in a significant way. Google added a feature called ‘Destinations on Google’...
View ArticleAIHP and Little Hotelier Present: Small Property Trends to Tap Into in 2016
We have great news to share with you! Little Hotelier has partnered with the Association of Independent Hospitality Professionals (AIHP) to bring you this free lave webinar: Small Property Trends to...
View ArticleHelp Travelers Find and Book Your B&B [Slides]
How easy is it to find your bed and breakfast online? In this day and age, it’s essential to understand the journey travelers go through online, and ensure it always leads to your property. Check out...
View Article3 Unconventional Local Distribution Partners for B&Bs
As a bed and breakfast owner-operator, who you partner with to distribute your rooms is of the utmost importance. For the most part, the internet is where it’s at – but the value of offline, local...
View ArticleA Deep-Dive Into The Millennial Traveler’s Online Booking Journey
Like all other travelers, millennials go through an online booking journey that eventually lead them to their destination and preferred accommodation. And if you want a piece of this extremely...
View ArticleHow to Guide More Travelers to Your Inn
Each traveler embarks on an online booking journey. Is your inn a part that journey or are you missing out? The problem today is, it’s tough to stand out. Consider that on average, travelers visit 38...
View ArticleMillennial Marketing Trends for Small Hotels
Millennials love to travel, particularly because they place value on authentic experiences versus stuff that can be purchased and collected. For those of you who need a bit more clarification,...
View ArticleWhy Your B&B Shouldn’t Be Scared of Airbnb
At the mention of Airbnb, you might shudder as you feel a sense of anxiety sweep over you. As a B&B, this booking site built on the sharing economy has probably changed your approach to business....
View ArticleWhy TripAdvisor’s Ranking Algorithm Change Is A Good Thing for Small Hotels
TripAdvisor found that there were flaws in their ranking algorithm, where newer properties ranked higher when they had fewer, higher rated reviews. To fix this TripAdvisor implemented changes to their...
View ArticleWhat are the Best Booking Sites for Small Hotels and B&Bs? [Video]
There is a world of online booking sites out there that your small accommodation business can partner with – but with limited rooms, which ones should you choose to get your property booked out? Watch...
View ArticleThe Changing Trends of Millennial Travelers (and How to Target Them)
By now you are probably aware that millennials are a lucrative travel market. These young adults in their 20s and early 30s prefer to spend their money on experiences rather than large items – such as...
View ArticleThe Latest News on Airbnb for Small Accommodation Providers
Airbnb is the social way to stay, as an increasing number of travelers are using the home-sharing site in order to secure affordable, local accommodations for their next trip. While you shouldn’t feel...
View ArticleWhat are the Best Types of Guests for Bed & Breakfasts?
Your bed and breakfast is a niche product, and it benefits you to market your property to specific types of travelers. But not everyone is interested in staying in your unique type of accommodation, so...
View ArticleAttracting Solo Travelers to Your Small Hotel or B&B
Solo travelers are a powerful demographic — and they are increasing in numbers across the globe. Small hotels, such as a bed and breakfasts, inns, and guesthouses, can benefit from specifically...
View ArticleMobile-Friendly Websites and The Guest Experience: How Do They Line Up?
The statistics are proving the trend-forecasters to be right: Mobile has become an increasingly important platform for hotels of all sizes and in all destinations. You know that mobile is important,...
View ArticleMobile vs. Desktop: New Research for American Accommodation Providers
Accommodation providers across the globe have been told to make mobile a top priority, as travelers are increasingly relying on their mobile devices to conduct research and finalize their bookings....
View ArticleThe Bleisure Travel Trend: Attracting Bleisure Guests to Your B&B
As a bed and breakfast owner, you know that travelers are typically divided into two groups: business or leisure travelers. However, there’s a new segment emerging, and it’s a combination of these two...
View ArticleTravel Trends for 2016: A Mid-Year Review
During the first few weeks of the new year, we took some time to predict some of the top travel trends for small accommodation providers. Now that the year is more than half-way over, we decided to...
View ArticleNew Research: UK Bed and Breakfasts are More Highly Rated Than Hotels
Recent research has revealed that bed and breakfast owners have something to celebrate! The results are in, and the numbers prove that bed and breakfast properties are more highly rated than hotels. A...
View ArticleThe Pokemon Go Hotel Trend: Is it Right for Your B&B?
If you’ve seen people aimlessly walking around town completely immersed in their phones, your first impression may be that they are just another group of device-addicted people who can’t put their...
View ArticleDigital Detoxers: Is Your Small Hotel Equipped to Attract Guests Who Switch Off?
We often talk about how technology is becoming the most dominant force in the industry, and report on the willingness of travelers to adopt the latest innovative technologies. And while small hotels...
View ArticleIs Tujia The Airbnb Of China? Watch This Space
If you haven’t heard of Tujia, you soon will. It appears the accommodation sharer is quickly becoming the Chinese equivalent to Airbnb, operating on a similar platform and experiencing huge growth....
View ArticleHow To Remove The 5 Types Of Friction And Increase Direct Bookings
While OTAs are equally important for your small accommodation, the virtues of direct bookings can’t be understated. Not only do they impact your profitability, but they influence your relationship with...
View ArticleSmall Hotel Trends: Key Travel Agent Predictions for 2017
If you’re running a small hotel such as a bed and breakfast, there’s a good chance you’re working with travel agents. Travel agents are an important distribution partner for any business in the travel...
View Article6 Exclusive Millennial Distribution Trends for B&Bs
Everyone always says the youth are the future, but in the travel world millennials are the present. No group has a bigger affect on trends and industry behaviour than youthful travelers. Millennials,...
View ArticleHow Micro-Moments Can Boost Bookings at Your B&B
Micro-moments are seemingly insignificant in the grand scheme of things. Many of these moments last little more than an instant, so it might be difficult for B&B marketing experts to recognize them...
View ArticleWill Transformative Travel Be A Dominant 2017 Trend?
Every year, travel trends seem to take shape and take hold of the entire industry. From hotels to tour operators, everyone involved in the industry attempts to take advantage of these trends. In 2016,...
View Article4 Easy Tactics That Will Improve Your B&B’s Online Distribution In 2017
Online distribution requires B&B operators of any size to create a vast network of professionals who will promote your property and assist you in booking the maximum number of rooms. Your...
View ArticleAre Small Properties In Asia Gearing Up For A Business Boom?
As the economy continues to become more and more globalized, there’s an increasing number of business travelers heading to Asia. Properties in this region now face the challenge of attracting business...
View ArticleFREE Ebook: How to Play the Online Channels Like A Pro – Tips for B&Bs
Learn how to play your online channels to your advantage – to raise awareness of your B&B, and trigger the ‘billboard effect’ to get more direct bookings! Get insider tips specific to small hotels...
View Article6 Great Reasons to Combine the Power of Walk-In Reservations and Online...
Hotel operators often prioritize their online distribution strategy, and with good reason. An ever-increasing number of travelers are relying on online channels to gather information about...
View ArticleHow Hotel Technology Can Help You Attract New Guests To Your B&B
Developing an effective marketing strategy is a complex process — even for small hotels and B&Bs. Accommodation providers are forced to balance the benefits of an online marketing strategy with the...
View Article8 Effective Tips for Improving Your B&B’s Direct Bookings
For B&B operators, there’s really nothing better than direct bookings. These bookings are the most beneficial in terms of generating revenue, because they do not require you to pay a commission to...
View Article10 Interesting Facts About Online Travel Sales in the US
As we know, online is becoming by far the most popular method for people to purchase travel options such as accommodation. Whether it’s through online travel agents, direct hotel website bookings, or...
View ArticleWhy B&Bs Should Feel Optimistic About Chinese Travelers
The hospitality industry has been aware of the power of the Chinese market for some time now. Data from Euromonitor International shows since 2012 China, has had the highest outbound travel expenditure...
View ArticleKey Travel Experiences: What are guests looking for from a holiday?
For most guests, their holiday is a time to get away, relax and indulge in life’s simple pleasures and luxuries. As a hotel operator, you need to prioritize the guest experience and understand what...
View ArticleFREE Ebook: The Traveler’s Journey to Your B&B
Every traveler who books online goes through a journey. This free eBook will cover all the steps that traveler’s take on their online booking journey: Dreaming stage Planning stage Booking stage...
View Article5 Essential Learnings From Euromonitor’s Top 100 City Destinations Report
Euromonitor International has published its annual Top City Destinations Ranking report, detailing international tourist arrivals in 100 of the world’s leading cities. For small hotels and B&Bs,...
View ArticleThe 4 Types Of Guests That Will Stay At Your B&B
Every one of your B&B guests will be unique, and will have their own story to tell. However, there are general guest characteristics that are often displayed and traveler types that you can...
View ArticleAttracting Bookings: Should You Promote Your Destination Rather Than Your B&B?
For many travelers, their next trip begins with daydreams about far-off lands and exciting new destinations. They are more likely to choose a place to visit before they select a B&B property to...
View ArticleThe Difference Between Guests and Luxury Guests at Your B&B
Every customer who books a room at your B&B is going to be unique. They have their own interests and desires which translates into a variety of needs during their stay. In this post, we’ll examine...
View ArticleB&B Marketing: The Truth About Millennials
Born in the 1980s and 1990s, millennials have become a powerful generation of adults in their 20s and 30s who are changing the way that businesses operate. Millennial travelers are a valuable segment...
View ArticleTop Distribution Trends For Your B&B
New trends are always emerging in the world of hotel distribution. Here are the top 2017 trends that B&Bs should acknowledge when building their distribution strategies. OTAs Are Here To Stay...
View ArticleIs Your B&B Targeting The Correct Market Segments?
When it comes to developing a marketing strategy and promoting your B&B to prospective guests, you need to know who your target market segments are. Your distribution strategy should be designed to...
View ArticleBoost Your B&B Rating With These 5 TripAdvisor Tips
The internet has become the primary research tool for DIY travel planning. Customers no longer trust a B&B listing in isolation, they need advice from other travelers before they make a booking...
View ArticleHow you can make sure millennials are booking at your B&B
‘Millennial’ has almost become a household term by now; it’s certainly used frequently by any leisure or customer-focused business. Millennials are those people born between the early 1980s and the...
View ArticleNew research shows how boutique hotels feel about working with Airbnb
Recently, researchers began exploring the relationship between small accommodation providers, such as B&B operators, and the sharing accommodation site Airbnb. Here are a few of the key findings...
View ArticleTravel trends your B&B can continue to trust this year
There’s always a lot of buzz about the latest travel trends but like any trend, they have a tendency to rise and fall like the tides. So, before you go jumping on every one of the B&B trends that...
View ArticleWhy you might get more domestic bookings this Christmas
While the old saying claims that there’s no place like home for the holidays, many people around the world tend to disagree. The holiday season is the perfect excuse to travel. Whether people are...
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